Optimising websites to improve natural search performance
At Webscape Marketing we have successfully optimised dozens if not hundreds of websites, helping them to become more accessible to search engines and so appear in search engine results.
In each case the typical process for Search Engine Optimisation is as follows:
- Research the most appropriate keywords for your website, based on your industry, competitors and user habits.
- Optimise your existing website content to target your selected keywords; the majority of these changes are in the ‘back end’ of your website’s html code.
- Create new website content optimised to target new search terms and phrases.
- Monitor the results we achieve by analysing your web analytics.
We work alongside your web developer if you have one to complete our optimisation, and can usually demonstrate results with weeks.